Distinguished guests, esteemed colleagues, ladies and gentlemen,
It is my profound pleasure to welcome you to this Job Fair holding at the Women’s Development Centre, Agege, today.
As we gather here, I am delighted to share with you the remarkable story of F&B, a tale of innovation, creativity, and success. Founded in 1986 in Gothenburg, Sweden, F&B has evolved into a global creative agency renowned for its groundbreaking advertising campaigns, brand strategy, and digital marketing expertise.
Our agency’s trajectory is a testament to the power of visionary leadership, creative talent, and collaborative teamwork. Our unique approach to creative collaboration, which emphasizes teamwork and collective creativity, has been the driving force behind our success. By fostering a culture of equal participation and creative freedom, we have produced numerous award-winning advertisements that have captivated audiences worldwide.
This innovative approach, known as “collective creativity,” has enabled us to develop cutting-edge campaigns which resonate with diverse audiences and leave a lasting impact. With a global presence in major markets, including New York, London, and Singapore, we have had the privilege of working with internationally recognized brands across various industries, including automotive, fashion, food & beverage, and financial services among others.
Our impressive clientele includes Volvo, IKEA, H&M, and Procter & Gamble (P&G), among others. These esteemed brands have entrusted us with their advertising and marketing needs, and we have consistently delivered exceptional results that exceed their expectations.
F&B’s commitment to excellence has earned us numerous top creative awards, including several at the prestigious Cannes Lions International Festival of Creativity. We are proud to be recognized as one of the most creative advertising agencies in the world. Our award-winning campaigns are a testament to our team’s dedication, creativity, and passion for delivering exceptional results.
As a leading indoor advertising agency, we specialize in delivering innovative, targeted, and measurable advertising solutions to businesses across various industries. Our expertise includes indoor advertising, brand strategy, and digital marketing. We are committed to helping businesses connect with their target audiences, drive growth, and achieve their marketing objectives.
In Nigeria, we are poised to leverage our global expertise and local insights to deliver exceptional results for our clients. Our team of experienced professionals is dedicated to providing innovative solutions that meet the unique needs of the Nigerian market. We are excited to collaborate with local businesses, entrepreneurs, and talents to develop campaigns that showcase the richness and diversity of the Nigerian culture.
Today, we are hosting this job fair to connect with talented individuals who share our passion for delivering innovative and effective advertising solutions. We are committed to developing local talent and creating opportunities for Nigerians to grow and succeed in the industry.
As an F&B employee, you will have access to world-class training and development programs designed to enhance your skills and knowledge in the advertising industry. You will work with a dynamic and innovative team, leveraging the latest technologies and advertising trends to deliver cutting-edge campaigns. You will enjoy competitive salaries, benefits, and career advancement opportunities designed to reward your hard work and dedication.
We are committed to fostering a strong partnership with the government and local stakeholders to drive growth, innovation, and economic development in Nigeria. In May last year, F&B APP officially landed in Nigeria and successfully passed the Nigerian CAC certification on November 14, 2024. This milestone marks a significant step in our journey to establish a strong presence in Nigeria.
I would like to take this opportunity to express our gratitude to the Nigerian government for allowing us to deepen our cooperation, expand our business, and create more job opportunities in the Nigerian market. We are committed to fostering a strong partnership with the government and local stakeholders to drive growth, innovation, and economic development in Nigeria.
As we embark on this exciting new chapter, I would like to assure you that F&B is committed to and passionate about empowering local businesses and entrepreneurs to achieve their goals through our innovative advertising and marketing solutions.
The change in withdrawal policy that was recently introduced was due to the company being in the process of going public. This is only for temporary period as daily withdrawal will resume after the listing is successfully implemented. Be rest assured that the benefits of listing and going public will be massive for the company and all the employees at large.
In conclusion, I would like to thank you all for joining us today at this job fair. Your presence is a testament to the importance of this event, and we are honoured to share it with you. We look forward to working closely with you to drive growth, innovation, and success in the Nigerian advertising industry.
Thank you.
PRINCE ADENIYI ADELEKE, DIRECTOR LAGOS WEST
FORSMAN AND BODENFORS COMPANY
